Etiquette expert says Bruce Willis' diagnosis reminds us what to say, not say when others are ill

Bruce Willis' family announced in a dramatic statement last week that the Hollywood star would be “stepping away from his career" after a diagnosis of aphasia. Etiquette expert Jacqueline Whitmore of Florida shared tips for what to say and not say to those in our own lives who may have serious illness.

"Just the fact that you care enough to reach out and offer a kind word is often enough." Just as important, noted Whitmore, is knowing what not to say — and why.  "Don’t wait for the person to ask for a favor. Take the initiative."

In an Instagram post, Demi Moore, Willis’ ex-wife, wrote, "This is a really challenging time for our family and we are so appreciative of your continued love, compassion and support." She added, "We are moving through this as a strong family unit, and wanted to bring his fans in because we know how much he means to you, as you do to him."