Dodge will pay someone $150,000 to drive a Hellcat muscle car for a year
Fox News
Dodge is hiring a Chief Donut Maker to promote the brand and will pay them $150,000 to drive a Challenger SRT Hellcat muscle car and go to select events.
The project includes the hiring of a Chief Donut Maker who will be paid $150,000 for a year to drive a Dodge Challenger SRT Hellcat and be an ambassador for the brand at select events scheduled around their day job.
There's also a 25/8 promotion that's named to signal Dodge works harder than 24/7 and will have celebrities from the automotive, sports and entertainment worlds giving away dream cars through individual sweepstakes.
All of it coincides with the launch of the Direct Connection performance and racing parts brand and a network of Power Brokers, which are Dodge dealers that have been certified to sell and service Direct Connection products.
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