Delhi Police's Road Safety Advisory Has 'Panchayat' Reference
NDTV
A recent case in point is the department's social media initiative drawing inspiration from the popular web series, Panchayat, on Prime Video.
Delhi Police has emerged as a leader in utilizing creative communication strategies for road safety awareness campaigns. Leveraging captivating visuals and strategically crafted messaging, their approach demonstrably enhances public understanding of traffic regulations. This innovative strategy incorporates timely references to current events and pop culture phenomena, fostering a more engaging and impactful learning environment. शाबाश! सचिव जी....बहुत अच्छा किए।#DrinkAndDrive@PrimeVideoIN#PanchayatSeason3pic.twitter.com/1WCsoNnfAn
A recent case in point is the department's social media initiative drawing inspiration from the popular web series, Panchayat, on Prime Video. This campaign effectively used a relatable cultural touchstone to deliver a critical message regarding the dangers of drunk driving, demonstrating the department's commitment to utilizing innovative communication tactics to promote public safety.
In a viral post, the Delhi police appreciates Abhishek Tripathi, the Secretary of Phulera Village Panchayat. The Delhi Police shared the post with a clip from the web series, where the secretary, in a commendable act, took the initiative to drive a three-wheeler himself when the designated driver was found to be intoxicated during a visit to Fakoli Bazar. The Delhi Police expressed their appreciation, stating, "Well done, Secretary Ji. Very well done."