
Death of DEI is a massive reminder there are better ways to run a business
Fox News
Customer pushback and the new Trump executive order have encouraged many top companies to halt DEI initiatives. Fortunately, there are more-sophisticated ways to run an operation.
In response, many organizations have experimented with rebranding their DEI initiatives, replacing the term "diversity, equity, and inclusion" with alternatives like "belonging" or "culture-building." However, these rebranding efforts often fall short. Gleb Tsipursky, Ph.D., serves as the CEO of the hybrid work consultancy Disaster Avoidance Experts and authored the best-seller "Returning to the Office and Leading Hybrid and Remote Teams."
Over the past few months, DEI initiatives have increasingly become a lightning rod for controversy. A growing list of U.S. companies, including Target, Meta Platforms, Amazon, McDonald’s and Ford, is retreating from DEI commitments in response to mounting legal and political pressures.