
Corus Radio London returns with another toy drive for The Salvation Army
Global News
Global News Radio 980 CFPL and its sibling stations FM96, Country 104 and 103.1 Fresh Radio are collecting donations for the campaign as part of their 12 Hours of Hope broadcast.
Corus Radio London is looking to make the holiday season a little merrier for those in the Forest City as its toy drive for The Salvation Army makes its annual return.
On Thursday, Global News Radio 980 CFPL and its sibling stations FM96, Country 104 and 103.1 Fresh Radio are collecting donations as part of their 12 Hours of Hope broadcast, which features wall-to-wall content on the local charity campaign that’s been serving London, Ont., for more than 10 years.
This year’s campaign marked the second time it allowed for monetary donations online, a virtual option to help accommodate health protocols amid the COVID-19 pandemic, but local do-gooders still had a chance to drop off toys at several locations around the city.
Proceeds and toy donations will go toward The Salvation Army’s Christmas Hamper program, which provides those in need with a food hamper and gift card to help them enjoy a traditional Christmas celebration over the holidays.
Thousands of people in the region have received help from the program over the years, including Londoner Trudy Kitchen, who now finds herself in a position where she’s able to pay it forward.
“It is one of the things I look forward to every year…. For me to be able to give back now, it’s incredibly important to me,” Kitchen said.
“That’s something that we taught our daughter because she’s the reason we went looking for help and she’s the reason we give back now.”