China skis: Olympics brings on boom in winter sports
ABC News
The Beijing Winter Olympics is tapping into and encouraging growing interest among Chinese in skiing, skating, hockey and other previously unfamiliar winter sports
BEIJING -- Holding his skis beside a bunny slope, Li Wei enthuses over his winter job as a farmer-turned-ski coach on the northwestern outskirts of Beijing.
The tall, tanned 36-year-old works December to March at a resort in the Yanqing district, which will host skiing, luge and other sliding events at the Winter Olympics, which open next week.
The ruling Communist Party is using the Games to promote winter sports, many of which are new to most Chinese, for fitness and business opportunities.
Skiing “boosted my income to another level,” said Li, who charges 400 to 500 yuan ($60 to $80) per lesson — almost as much as his family earns in a week growing corn during warmer months. He also finds skiing relaxing.