Canadians seeking side hustles amid cooling jobs market: Nextdoor CEO

Canadians are increasingly pitching their neighbors on side hustles to offset the high cost of living and an increasingly uncertain jobs market, according to the head of Nextdoor

“In tougher economic times, local can be incredibly helpful,” Sarah Friar, chief executive officer of Nextdoor, told BNN Bloomberg during a media call with journalists on Tuesday.

Nextdoor, a hyperlocal social networking platform that helps connect neighbourhoods, delivered a weaker-than-expected sales outlook in its latest quarter amid a pullback in advertising revenue.

However, its Canadian user base has grown at a steady clip since Nextdoor launched here in 2019.