Call of the city

The factors driving micro-markets as emerging real estate hotspots in Chennai are worth looking at

The impact of the pandemic has changed consumer preferences vastly. The new normal is gradually becoming the way of life. A spacious home away from the bustle of the city, offering tranquillity yet within accessible limits of the city, has taken centre-stage. With the new shift in home-buying preferences, developers have started focussing more on micro-markets, making use of the upcoming infrastructural developments in the region.

No honking, no hassle

As much as the city screams convenience and comfort in every aspect, anybody would love a break from the clamorous city life owing to the crowded streets. Unlike in the past, moving to suburban markets no longer means loss of convenience. While owning a home in the heart of the city has become nearly unattainable for most prospective homebuyers, consumers have started shifting to micro-markets, thereby taking advantage of the serene lifestyle in the region, where one can be close to both nature and prime business centres.

Invest today, reap tomorrow

Metros are traditionally home to higher-priced properties that earn homeowners greater rental incomes. Considering the various lifestyle advantages offered by micro markets, coupled with availability of spacious homes at an affordable price, the demand for residential properties in these regions has been rapidly increasing. The growing demand in the micro markets, and infrastructural developments in pipeline are sure to make investing in micro markets a profitable decision for the future.

Infrastructural developments

Micromarkets have become home for many commercial developments. Most of the established IT and ITES firms have started setting up their facilities and co-working spaces in micromarkets which has made these regions a booming employment corridor. The burgeoning preference for micro markets across cities is also due to the various infrastructural developments in the region.