Bud Light executives put on leave after Dylan Mulvaney uproar, report says
CBSN
Two Anheuser-Busch InBev executives who supervised Bud Light's marketing collaboration with transgender TikTok star Dylan Mulvaney have been put on leave, the company told the Wall Street Journal on Sunday.
Alissa Heinerscheid, vice president of marketing for Bud Light, and her boss, Daniel Blake, Budweiser's group vice president for marketing, faced criticism and even death threats earlier this month after sending the social media influencer commemorative Bud Light cans with her face on them to promote a March Madness sweepstakes contest for the company.
Now, both executives have taken leaves of absence, the company said in an email to the Journal.
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