Badhaai Do Box Office Collection Day 1: Rajkummar, Bhumi film starts slow at Rs 1.65 crore
India Today
Rajkummar Rao and Bhumi Pednekar-starrer Badhaai Do recorded low numbers on Day 1 of it's release. On Friday, February 11, it grossed Rs 1.65 crore in India business.
Bhumi Pednekar and Rajkummar Rao's Badhaai Do was released on February 11 across select theatres in India. On Day 1 of its release, the film recorded very low numbers. On Day 1, Friday, the film made Rs 1.65 crore in India business. Select multiplexes in Mumbai and Delhi-NCR contributed the maximum to the total numbers. As per trade reports, numbers improved towards evening shows but the film needs to gather momentum on Day 2 and 3. The weekend collection might show improvement as more people might want to step out on Valentines's Day weekend to watch the film with their families and loved ones.
Bhumi Pednekar and Rajkummar Rao-starrer Badhaai Do grossed Rs 1.65 crore in India business on Day 1 of its release. The film was released in select theatres on February 11. Multiplexes in Mumbai and Delhi-NCR contributed much more to the total numbers compared to Tier 2 or Tier 3 cities. While numbers improved in evening shows, Badhaai Do will look at making much more on Day 2 and 3, as more people might want to step out on Valentines's Day weekend to watch the film.
Badhaai Do tells the story of a gay man, Shardul (Rajkummar Rao) and a lesbian woman, Sumi (Bhumi Pednekar) who get into a marriage of convenience to avoid society's pressure. The film is a comedy-drama and tries to portray the struggle the protagonists face in this marriage of convenience.
India Today reviewer Nairita Mukherjee writes, "Humour is always the go-to weapon when telling such off-beat stories targeted at the aam janta. The argument is that 'we want to make people aware while we entertain them'. After September 2018, when homosexuality was decriminalised in India, humour shouldn't have been Bollywood's stand. It need not hide behind the garb of jokes to tell these stories and instead should have gone head-on to portray them as a slice-of-life film. But it is still, and that will always remain problematic. And sometimes, in the hearty laugh that the audience is served, the message gets lost. And we feel that's what happened with Badhaai Do."
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