Anheuser-Busch exec steps down after Bud Light sales slump following Dylan Mulvaney controversy
CBSN
Anheuser-Busch InBev's U.S. chief marketing officer is leaving the beverage giant following public backlash over a promotion that led to a sharp drop in sales of Bud light, one of the company's most important products.
Benoit Garbe, who joined Anheuser-Busch in 2021, will resign at the end of the year "in order to embark on a new chapter in his career," the company said in a statement to CBS MoneyWatch. The company's US chief commercial officer, Kyle Norrington, will oversee the brewery's marketing initiatives following Garbe's departure.
"These senior leadership changes will accelerate our return to growth as we continue to focus on what we do best — brewing great beer for everyone and earning our place in moments that matter," Anheuser-Busch CEO Brendan Whitworth said in the statement.